"Affectv (www.affectv.co.uk) is a UK based technology company developing solutions to improve the Internet by making advertising relevant for people. Our Persona Discovery Platform reaches over 500 million people and is extracting actionable data signals from billions of digital interactions. These signals are used to deliver the most advanced form of advertising: SignalAds™. SignalAds™ are personal messages delivered to a relevant person, on a relevant device, at a relevant point in time. Each message is tailored for each individual using real time data. SignalAds™ allow brands to engage more effectively with new and existing customers, and optimize ROI."